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New items can come from many sources and through many תכנון ועיצוב מוצר sorts of individual with widely differing backgrounds. All of us can however think in conditions of three main categories the following

one particular. Products developed to load a known gap in the range of existing products available to meet a known need. A great example could be the considerable development currently applying produce an acceptable batteryoperated car to overcome the pollution problem created by the in house combustion engine also to acquire a more economical use of non-renewable fuels.

2. Products arising out of scientific research probably focused formerly to pretty many ends or from real research in pursuit of knowledge without having commercial end at all because. A single famous example is penicillin whose effect was at first noticed by accident during a study of many different moulds. Another is tefloncoating of cooking utilized a spinoff from research into heatresistant materials for the U. S. space programme.

3. Creative ideas without very logical beginning. These range from a technical breakthrough departing from the orthodox approach the jet engine hovercraft to more trivial and less technical but nonetheless useful ideas such as ovenready french fries readyplanted blooming shrubs for instant growing plants and selfassembly knock down furniture. Generally speaking of course it is products that are developments of existing ones which occur from a report of the marketplace and new-technology which gives rise to products with high novelty. Viewdata Teletext information displayed on home TV screens remains to some degree a product in search of a purpose and there are many hightech products in a similar situation.

Finding Gaps in the Market

The aim the following is to identify a need in the market and then find the product to fill it. עיצוב מוצרים אישי Generally there are three main consults with as follows

1 ) Examine other markets. Maintain a close eye on international markets. If a product is selling well in the US it has a fair chance of also succeeding much away. Many of the products now established in the market were first developed in the Combined States including ballpoint pencils aerosol sprays credit playing cards and fingerlickin good Kentucky Fried Chicken.

2. Part the marketplace. Since people do not have identical tastes it is unlikely that one product will completely meet everyone. A new product that gains a sizable business may therefore suggest the likelihood of a number of market sectors. Thus instant coffee was formerly marketed with a single flavour which was reasonably acceptable to most people; now we see the development of special blends mild bitter and so on to match smaller groups of men and women able to pay a premium price to acquire something that suits their personal taste more tightly than the standard taste.

3. Gap analysis. This kind of is a rather complicated technique of examining products on the basis of how people view them what people think they may be. For example if people viewed all existing chocolates bars as crunchy but said they preferred a soft bar then a gap might exist for a new chocolate club brand promoted as the soft one.

Scientific Advancement

Achieving new products this way is a question either of a company פיתוח מכשור רפואי maintaining its own research and development team or of it keeping carefully in touch with development teams in universities research establishments and worldwide magazines carrying reports of technical development. The previous method is much the more expensive but can be more directly applied to the areas in which the company is interested.